For the first time, Fortnite will display high-end clothing line in its game as Fortnite has made deal with Balenciaga to display their clothing line. This new deal between Epic games and Balenciaga will result in new skins that resemble the clothing lines of Balenciaga as well as real world clothes.
Players can collect Fortnite skins as well as real world clothing line by purchasing them. Epic games has also partnered for a Balenciaga themed hub in Fortnite.
These new skins will be present in the Fortnite game in-game store as well as Balenciaga themed :Strange Times creative hub. The Balenciaga Themed creative hub will have virtual Balenciaga store where players can make purchase of different cosmetics.
Above is the preview of the Billboards that would be present in the Balenciaga creative hub. These billboards will display the different clothing from different clothing lines of Balenciaga. These billboards will also be present in real locations across Japan, New York, Seoul as well as London.
There are four skins based on Balenciaga that would be available at start followed by other skins later onwards. Each of the four skins will also have alternate styles to woo the gamers. Later on, Fortnite will also start to sell pickaxe based on Speed Sneaker along with Balenciaga backpack back bling.
Players will be able to purchase real world clothes from the real world Fortnite- themed collection including T-shirts, crew neck shirts as well as hats. These clothes will be available from Monday or Tuesday onwards based on location.
The collaboration is an ongoing trend among fashion houses and gaming companies. Previously, Gucci had partnered Roblox . Similarly, Louis Vuitton partnered with League of Legends in 2019 to make its clothes available for different characters.
The collaboration between Fortnite and Balenciaga is a win for all moment as Balenciaga will be able to provide real world and we will be able to find how much real world costumes can be displayed using Unreal Engine.
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